In today’s fast-paced digital world, social media has become a crucial marketing tool for businesses of all sizes. With over 4.2 billion active users across the globe, social media platforms provide a vast opportunity to reach and engage with potential customers. However, managing multiple social media accounts can be time-consuming and overwhelming, especially for small business owners who have limited resources. To make the most out of their social media presence, businesses need to use the right tools that can help them automate tasks, analyze performance, and create engaging content. In this comprehensive guide, we will explore the top 33 social media marketing tools that every business should consider using in 2021.
Table of Contents
- 1.
Introduction
- 2.
Hootsuite
Insights
- 3.
Buffer
- 4.
Sprout Social
- 5.
Buffer
for Business
- 6.
IFTTT
- 7.
Zapier
- 8.
Canva
- 9.
Adobe Creative Suite
- 10.
Hootsuite
Analytics
- 11. Google Analytics
- 12. SEMrush
- 13. Ahrefs
- 14. BuzzSumo
- 15. Moz
- 16.
Canva
for Business
- 17. HubSpot Marketing
- 18. HubSpot Social Media
- 19. HubSpot Analytics
- 20.
Buffer
for Teams
- 21.
Hootsuite
Team
- 22. CoSchedule
- 23. BambooHR
- 24. Agorapulse
- 25. Socialbee
- 26. Post Planner
- 27. Tailwind App
- 28. Rocketium
- 29. Animoto
- 30. Promo.com
- 31. Curata
- 32. Curata 180
- 33. Feedly
Introduction
Social media marketing has become an essential part of any business’s digital marketing strategy. With billions of active users across different platforms, social media provides businesses with the opportunity to reach a wider audience and engage with potential customers. However, managing multiple social media accounts can be time-consuming, especially for small business owners who have limited resources. To make the most out of their social media presence, businesses need to use the right tools that can help them automate tasks, analyze performance, and create engaging content. In this comprehensive guide, we will explore the top 33 social media marketing tools that every business should consider using in 2021.
Hootsuite
Insights
Hootsuite
Insights
is a powerful social media analytics tool that allows businesses to track and analyze their social media performance across multiple platforms. With
Hootsuite
Insights
, businesses can monitor key performance indicators (KPIs) such as engagement rates, follower growth, and reach, and gain insights into their audience demographics and interests. Additionally,
Hootsuite
Insights
allows businesses to schedule and publish content across multiple social media platforms, making it an ideal tool for businesses that manage multiple accounts.
Buffer
Buffer
is a popular social media management tool that allows businesses to schedule and publish content across multiple social media platforms. With
Buffer
, businesses can create social media calendars, schedule posts in advance, and track engagement metrics such as likes, shares, and comments. Additionally,
Buffer
integrates with other popular marketing tools such as Google Analytics, allowing businesses to track their social media performance alongside their website traffic.
Sprout Social
Sprout Social
is a comprehensive social media management tool that allows businesses to manage multiple social media accounts from a single dashboard. With
Sprout Social
, businesses can schedule and publish content across multiple platforms, monitor engagement metrics, and track analytics such as follower growth and reach. Additionally,
Sprout Social
integrates with other popular marketing tools such as Google Analytics, allowing businesses to track their social media performance alongside their website traffic.
Buffer
for Business
Buffer
for Business is a social media management tool that allows businesses to manage multiple social media accounts from a single dashboard. With
Buffer
for Business, businesses can schedule and publish content across multiple platforms, monitor engagement metrics, and track analytics such as follower growth and reach. Additionally,
Buffer
for Business integrates with other popular marketing tools such as Google Analytics, allowing businesses to track their social media performance alongside their website traffic.
IFTTT
If This Then That (
IFTTT
) is a powerful automation tool that allows businesses to create custom workflows between different apps and services. With
IFTTT
, businesses can automate tasks such as email notifications, social media post scheduling, and lead generation, saving them time and resources. Additionally,
IFTTT
integrates with over 3,000 apps and services, making it an ideal tool for businesses that want to streamline their workflows.
Zapier
Zapier
is another automation tool that allows businesses to create custom workflows between different apps and services. With
Zapier
, businesses can automate tasks such as email notifications, social media post scheduling, and lead generation, saving them time and resources. Additionally,
Zapier
integrates with over 2,000 apps and services, making it an ideal tool for businesses that want to streamline their workflows.
Canva
Canva
is a popular graphic design tool that allows businesses to create visually appealing content for social media platforms. With
Canva
, businesses can create custom graphics, logos, and designs using pre-designed templates and stock images. Additionally,
Canva
integrates with other popular marketing tools such as
Hootsuite
and
Buffer
, allowing businesses to create and schedule content directly from the tool.
Adobe Creative Suite
The
Adobe Creative Suite
is a comprehensive set of graphic design and multimedia tools that allow businesses to create visually appealing content for social media platforms. With the
Adobe Creative Suite
, businesses can create custom graphics, logos, and designs using pre-designed templates and stock images. Additionally, the
Adobe Creative Suite
integrates with other popular marketing tools such as
Hootsuite
and
Buffer
, allowing businesses to create and schedule content directly from the tool.
SocialOomph
SocialOomph
is a social media management tool that allows businesses to manage multiple social media accounts from a single dashboard. With
SocialOomph
, businesses can schedule and publish content across multiple platforms, monitor engagement metrics, and track analytics such as follower growth and reach. Additionally,
SocialOomph
integrates with other popular marketing tools such as Google Analytics, allowing businesses to track their social media performance alongside their website traffic.
Hootsuite
Hootsuite
is a social media management tool that allows businesses to manage multiple social media accounts from a single dashboard. With
Hootsuite
, businesses can schedule and publish content across multiple platforms, monitor engagement metrics, and track analytics such as follower growth and reach. Additionally,
Hootsuite
integrates with other popular marketing tools such as Google Analytics, allowing businesses to track their social media performance alongside their website traffic.
Buffer
Buffer
is a popular social media management tool that allows businesses to manage multiple social media accounts from a single dashboard. With
Buffer
, businesses can schedule and publish content across multiple platforms, monitor engagement metrics, and track analytics such as follower growth and reach. Additionally,
Buffer
integrates with other popular marketing tools such as Google Analytics, allowing businesses to track their social media performance alongside their website traffic.
Sprout Social
Sprout Social
is a comprehensive social media management tool that allows businesses to manage multiple social media accounts from a single dashboard. With
Sprout Social
, businesses can schedule and publish content across multiple platforms, monitor engagement metrics, and track analytics such as follower growth and reach. Additionally,
Sprout Social
integrates with other popular marketing tools such as Google Analytics, allowing businesses to track their social media performance alongside their website traffic.
Buffer
for Business
Buffer
for Business is a social media management tool that allows businesses to manage multiple social media accounts from a single dashboard. With
Buffer
for Business, businesses can schedule and publish content across multiple platforms, monitor engagement metrics, and track analytics such as follower growth and reach. Additionally,
Buffer
for Business integrates with other popular marketing tools such as Google Analytics, allowing businesses to track their social media performance alongside their website traffic.
IFTTT
If This Then That (
IFTTT
) is a powerful automation tool that allows businesses to create custom workflows between different apps and services. With
IFTTT
, businesses can automate tasks such as email notifications, social media post scheduling, and lead generation, saving them time and resources. Additionally,
IFTTT
integrates with over 3,000 apps and services, making it an ideal tool for businesses that want to streamline their workflows.
Zapier
Zapier
is another automation tool that allows businesses to create custom workflows between different apps and services. With
Zapier
, businesses can automate tasks such as email notifications, social media post scheduling, and lead generation, saving them time and resources. Additionally,
Zapier
integrates with over 2,000 apps and services, making it an ideal tool for businesses that want to streamline their workflows.
Canva
Canva
is a popular graphic design tool that allows businesses to create visually appealing content for social media platforms. With
Canva
, businesses can create custom graphics, logos, and designs using pre-designed templates and stock images. Additionally,
Canva
integrates with other popular marketing tools such as
Hootsuite
and
Buffer
, allowing businesses to create and schedule content directly from the tool.
Adobe Creative Suite
The
Adobe Creative Suite
is a comprehensive set of graphic design and multimedia tools that allow businesses to create visually appealing content for social media platforms. With the
Adobe Creative Suite
, businesses can create custom graphics, logos, and designs using pre-designed templates and stock images. Additionally, the
Adobe Creative Suite
integrates with other popular marketing tools such as
Hootsuite
and
Buffer
, allowing businesses to create and schedule content directly from the tool.
SocialOomph
SocialOomph
is a social media management tool that allows businesses to manage multiple social media accounts from a single dashboard. With
SocialOomph
, businesses can schedule and publish content across multiple platforms, monitor engagement metrics, and track analytics such as follower growth and reach. Additionally,
SocialOomph
integrates with other popular marketing tools such as Google Analytics, allowing businesses to track their social media performance alongside their website traffic.
Hootsuite
Hootsuite
is a social media management tool that allows businesses to manage multiple social media accounts from a single dashboard. With
Hootsuite
, businesses can schedule and publish content across multiple platforms, monitor engagement metrics, and track analytics such as follower growth and reach. Additionally,
Hootsuite
integrates with other popular marketing tools such as Google Analytics, allowing businesses to track their social media performance alongside their website traffic.
Buffer
Buffer
is a popular social media management tool that allows businesses to manage multiple social media accounts from a single dashboard. With
Buffer
, businesses can schedule and publish content across multiple platforms, monitor engagement metrics, and track analytics such as follower growth and reach. Additionally,
Buffer
integrates with other popular marketing tools such as Google Analytics, allowing businesses to track their social media performance alongside their website traffic.